Rivalry: The Casino Site That Offers More In India – Sports and entertainment betting company Rivalry Corp. announced Tuesday that it has expanded its product offerings to include the casino sector. The company’s new online offering is available in markets under the company’s Isle of Man license and Ontario is expected to follow in the coming months. Competing users in these markets can now play and bet on Aviator, a popular online game in the ‘Breakdown’ category.
«Our strategy is to continually expand our product offering and provide our customers with new content that aligns with our brand,» said Steven Sayles, Rivalry co-founder and CEO.
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“With the strong foundation of esports betting and the growth of the traditional sports business, introducing an authentically competitive casino is the next step for us. Aviator is a great choice as our first third-party casino game because of its simplicity. , it’s fun, easy to learn and has a live chat element.” It aligns with our focus on community.”
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The Aviator building is a plane that takes off and flies higher and higher, with the bet multiplier constantly increasing until the plane takes off. Players who «cash in» on time win the bet at this multiplier, while those who wait too long do not.
The game is risky, driven by a fair random number generator, but offers high payout potential, says Rivalry, and the title’s highlights are excellent on mobile and desktop with a simple user interface and fast play sessions.
The company noted that «the multiplayer format and ability to interact with other players offers a social aspect, unlike traditional slots and online casino games, whose experiences are less attractive to the younger population.»
For many online bookmakers, casinos are one of the biggest segments in terms of bet processing and revenue, but this has not been the company’s approach. «To date, Rivalry has focused on creating the industry-leading esports betting experience, offering traditional sports betting and an innovative Massively Multiplayer Online Gambling (MMOGG) category, starting with Rushlane,» Rivalry said in a press release.
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The company said it sees «significant potential growth opportunity» by offering a third-party casino for the first time. They added: «With a higher order of customer returns than sportsbooks and a lack of seasonality, it can also provide more stability throughout the calendar year for sporting events.»
Rivalry has made it clear that it is leveraging the trust of its loyal customer base to build on its esports betting business by adding a casino. The company believes that the trust built up over the years will allow «rapid organic adoption of new product offerings such as casino».
Rivalry Casino’s offering will complement the MMOGG category, which debuted last year with the release of Rushlan. The company plans to continue building its MMOGG universe and plans to add additional games to its casino offering in the coming quarters.
Both offerings, the third-party casino and MMOGG, come under the umbrella of Rivalry Games, one of the company’s main business pillars. The company concluded: «Rivalry believes the two complement each other as part of a cohesive strategy to deliver an engaging experience to its global customer base.» The job was announced on Monday. Rivalry has accepted its first deposits and bets, bringing Land Down under the newest regulated market since launching in Ontario last month.
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The launch follows the approval of Rivalry’s sports betting license earlier this year by the Northern Territory Racing Commission under the Racing and Betting Act 1983 (NT), allowing the competition to be legally run across the country. The company intends to use its young demographic approach to sports and marketing.
«We are very excited to bring Rivalry to customers in Australia,» said Steven Sayles, Rivalry co-founder and CEO. “We take a very different approach to traditional bookmakers and have been particularly successful with Gen Z and young millennials around the world.
We live in Australia 🇦🇺 on @RivalryGLHF$RVLY! Volatile markets, but we have always been prudent and have the balance sheet to continue to perform and we will. https://t.co/0Fphn1zOFI — Steven Salz (@StevenSalz) May 9, 2022
Australian residents can now legally access Rivalry’s full sportsbook on the product website, allowing guests to bet on a full range of traditional sports including football, boxing, basketball and more. It also offers betting on esports, including popular titles Dota 2, League of Legends, Counter-Strike: Global Offensive and more.
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«We are very keen to begin building our brand equity in Australia through a series of innovative activations and campaigns as we ramp up services throughout the remainder of 2022,» Sales added. «As everywhere, our priority will be to serve and help in the development of the esports and gaming community.
Based in Toronto, Rivalry Corp. Bookmaker and Media is wholly owned and operated by Rivalry Limited, which offers online betting on esports, traditional sports and casino for «next generation betting».
There are too many of us 🇦🇺. Welcome to Midbeast. https://t.co/QpqiPGwpKK — Steven Salz (@StevenSalz) May 9, 2022
The company’s youth-focused, esports-focused approach has paid off recently. The company shared record fourth-quarter and year-end 2021 results last month, including C$78.2 million ($60.9 million) for the full year, up 202% year over year; The bank reported C$24.9 million (US$19.4 million) in the fourth quarter, a 389% year-over-year increase.
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The company said the momentum is fueled by economic spending on customer acquisition and strong payback periods, with the pace now continuing through 2022.
The company kicked off the new year in Ontario on April 4, the first day of organized online gaming in the Canadian province, the largest in the country and the first to bet on the legal private online gambling market.
«Launching in our home market is a dream come true and a very important milestone in building a leading global brand,» Sales said last month.
Caesars and SL Green will join a new Caesars Rewards partnership for local merchants in Greater New York, expand competition in casino product offerings, develop interactive gaming platform Casino.exe Rivalry and add four new casino games and a company-owned gaming platform as the company deepens its casino presence. and product offering to customers
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TORONTO, Nov. 16, 2022 (GLOBE NEWSWIRE) — Rivalry Corp. (the «Company» or «Rivalry») (TSXV: RVLY) (OTCQX: RVLCF) (FSE: 9VK), an international sports betting and media organization, and technology company, today launched Casino.exe, its proprietary interactive casino platform that Current and upcoming games will be featured. Casino.exe initially contains four new games, including Penalty Shootout, Bomb Squad, Wheel of Time, and Courier Sweeper, as well as existing games developed by third parties and competitors, including Aviator and Rushlane.
«Our technology and creative capabilities continue to create significant opportunities in our business where we can innovate the product and ultimately reimagine the betting experience for a younger audience that craves interactive entertainment,» said Steven Sayles, CEO and co-founder of Rivalry. «The launch of Casino.exe will allow us to diversify our offering in a way that stays true to our brand and differentiates our product from the crowd. As we purposefully expand the casino segment, we will reduce the impact of seasonality in esports, increase customer value and offer more stable margin profiles.»
The launch of Casino.exe follows the successful debut of Aviator, Rivalry’s first casino game, which generated more than 10% of the company’s revenue in the third quarter.
No marketing costs since its beta launch in July. The casino’s internal interface will give the company more control over the user experience, which will expand over time as it adds new titles and features to the game.
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«Much of Rivalry’s success is due to its ability to tap into the cultural zeitgeist of our audience, whose average age is 25,» said David King, senior director of product design and competition. «Casino.exe completely redefines the traditional casino experience, putting a thoughtful and entertaining spin on it with a visual expression shared by our community.»
Casino.exe is a virtual interface where users can play Rivalry’s third-party casino and originally developed games in an interactive online environment. Casino.exe allows users to boot into an old computer and manipulate various visual and functional features, including an outdated operating system, desktop icons and wallpapers, a working MP3 player, custom game box art, and more to create an entertaining experience. customers.
Rivalry’s in-depth casino offering is the first step toward the industry’s most comprehensive expansion, including launching into new markets, adding additional casino games, an in-house developed casino, and continuing to innovate the casino experience for the generation born online. .
The online casino offering is available in markets operating under the company’s Isle of Man license and is expected to launch in Ontario in the coming months.
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Rivalry Corp. is wholly owned and operated by Rivalry Limited, a leading sports betting and media company offering fully regulated online betting on esports, traditional sports and casino for the next generation.
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